{"id":70743,"date":"2023-10-09T20:39:35","date_gmt":"2023-10-10T00:39:35","guid":{"rendered":"https:\/\/ifintechworld.com\/investing\/esports-company-gamer-pakistan-stock-becomes-the-first-entity-from-that-country-to-list-on-a-u-s-exchange\/"},"modified":"2023-10-09T20:39:38","modified_gmt":"2023-10-10T00:39:38","slug":"esports-company-gamer-pakistan-stock-becomes-the-first-entity-from-that-country-to-list-on-a-u-s-exchange","status":"publish","type":"post","link":"https:\/\/ifintechworld.com\/?p=70743","title":{"rendered":"Esports company Gamer Pakistan stock becomes the first entity from that country to list on a U.S. exchange"},"content":{"rendered":"

The company raised $6.8 million in its initial public offering by selling 1.7 million shares priced at $4 each. With 25.6 million shares outstanding, the company had a valuation of $102.4 million at the IPO price. The stock is trading on Nasdaq under the ticker \u201cGPAK.\u201d<\/p>\n

\n

The stock\u2019s
\n GPAK,
\n -44.25%<\/bg-quote>
\n first trade was at $4.20 at 11:35 a.m. Eastern for about 110,600 shares, which was 5% above the IPO price. At that price, the company was valued at about $107.4 million. It traded as high as $4.39 moments after the open, then quickly reversed course and was last down 29%. <\/p>\n

WestPark Capital Inc.\u00a0was lead underwriter on the deal. The New York-based investment bank specializes in deals involving emerging growth companies in small and micro-cap markets and has an office in Hong Kong serving Asian clients.<\/p>\n

Alexander Capital LP, Spartan Capital Securities LLC and RH Lafferty & Co. Inc. were co-managers.<\/p>\n

\u201cWe are a development-stage interactive esports event promotion and product marketing company, founded in November 2021,\u201d the company said\u00a0in its filing documents with the Securities and Exchange Commission.<\/p>\n

The creation of the company was partly inspired by a football game between college-age students from Pakistan and India, that was part of an upstart Pro League that was trying to get off the ground in 2012, according to its American Chief Executive, James Knopf.<\/p>\n

At the time, both countries had no college sports programs and American coaches went out to help train players and coaches. Given the historic tensions between the two nations, the game was held in Sri Lanka. <\/p>\n

\u201cThe level of the football was not great but the camaraderie between the players was amazing,\u201d Knopf told MarketWatch in an interview. \u201cThey were friendly, getting along and competing and even having conversations afterwards.\u201d <\/p>\n

Knopf, a 58-year-old entertainment sales executive with more than 25 years of experience selling large-scale content distribution deals across platforms, says the game helped him see what was possible when two rival nations united to play sport.<\/p>\n

\u201cIt was a great thing. It set off a light bulb for the founders to develop rival series in all sports and that\u2019s the next phase of the company,\u201d he said.<\/p>\n

The choice of esports as a way to launch college sports programs in Pakistan was logical. Esports is recognized as a true sport in Pakistan, which has a very young population. About 65% of Pakistan\u2019s 231 million residents are below the age of 30 and many are already gamers. Asia leads the world in esports, accounting for 46% of gamers worldwide.<\/p>\n

Still, it was a big undertaking.<\/p>\n

\u201cBecause there were no sports at any universities, there were no mascots, no merchandise, no alumni groups,\u201d said Knopf. \u201cWe had to engage in a partnership with the government to build an NCAA-type foundation for college sports and then partner with 119 universities.\u201d (The National Collegiate Athletic Association (NCAA) is the organization that governs intercollegiate athletics.)<\/p>\n

The company\u2019s initial focus is on creating college, inter-university and professional esports events for both men\u2019s and women\u2019s teams. But over time it will expand to other markets and even consider live sports.<\/p>\n

The long-term goal is to create a series of events where Pakistani college all stars can compete against India, and then expand to countries like the U.S., China and South Korea.<\/p>\n

Knopf, who worked with ESPN to produce the first NCAA College Esports Championship in 2019, which was streamed on ESPN3, says NCAA and ESPN have expressed interest as esports become more popular around the world. <\/p>\n

Gamer Pakistan is aiming to create 10 to 20 team franchises in Pakistan and charge $50,000 to $75,000 per franchise. The company will split the NIL rights, which enable college athletes to control and profit from their name, image and likeness. It will also split the merchandising rights and is talking to broadcasters about deals.<\/p>\n

Chief Technical Data Officer Nick Venezia says the company will work with ad-tech company Trade Desk to access big advertisers. Trade Desk provides ad buyers with a digital platform to create and manage ad campaigns.<\/p>\n

Brands like Procter & Gamble
\n PG,
\n -0.51%<\/bg-quote>
\n and Unilever
\n UNA,
\n -0.25%<\/bg-quote>
\n know they need to reach customers of college age. \u201cIt\u2019s real market blind spot, nobody is providing that service to reach them,\u201d said Venezia. \u201cBrand insertion into big deals is where we\u2019ll get revenue.\u201d <\/p>\n

For now, Gamer Pakistan is pre-revenue and has zero profit. <\/p>\n

For the first six months of 2023, expenses totaled $216,271, which was covered by private sales of equity securities and loans.<\/p>\n

Auditor Mercurius & Associates LLP says the deficit \u201craises substantial doubt about the company\u2019s ability to continue as a going concern.\u201d That language is not atypical in IPO filings by companies that are pre-revenue, such as pre-clinical biotechnology companies.<\/p>\n

Already, students in Pakistan are beginning to seek out and buy university sporting apparel and goods. The company is planning to hire a chief revenue officer in Pakistan to work with brands and agencies. And it\u2019s doing its bit to modernize the country\u2019s ad system. <\/p>\n

\u201cIt\u2019s still stuck in 1979,\u201d said Knopf. \u201cWe have work to do.\u201d <\/p>\n<\/p><\/div>\n

Read the full article here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The company raised $6.8 million in its initial public offering by selling 1.7 million shares priced at $4 each. With 25.6 million shares outstanding, the company had a valuation of $102.4 million at the IPO price. The stock is trading on Nasdaq under the ticker \u201cGPAK.\u201d The stock\u2019s GPAK, -44.25% first trade was at $4.20 […]<\/p>\n","protected":false},"author":1,"featured_media":70744,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[239],"tags":[83],"class_list":["post-70743","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-investing","tag-featured","post_format-post-format-video"],"yoast_head":"\nEsports company Gamer Pakistan stock becomes the first entity from that country to list on a U.S. exchange | iFintechWorld<\/title>\n<meta name=\"description\" content=\"The company raised $6.8 million in its initial public offering by selling 1.7 million shares priced at $4 each. 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