{"id":70038,"date":"2023-10-07T21:48:33","date_gmt":"2023-10-08T01:48:33","guid":{"rendered":"https:\/\/ifintechworld.com\/investing\/the-new-pixel-has-an-iphone-problem-theres-little-reason-to-upgrade\/"},"modified":"2023-10-07T21:48:36","modified_gmt":"2023-10-08T01:48:36","slug":"the-new-pixel-has-an-iphone-problem-theres-little-reason-to-upgrade","status":"publish","type":"post","link":"https:\/\/ifintechworld.com\/?p=70038","title":{"rendered":"The New Pixel Has an iPhone Problem. There’s Little Reason to Upgrade."},"content":{"rendered":"
\n

This year, the main competition between
\n Apple
\n and Google seems to be which company can make the most incremental update for their phones. It\u2019s a close call.<\/p>\n

On Wednesday,
\n Alphabet
\n \u2018s (ticker: GOOGL) Google introduced its latest phone lineup. Similar to the iPhone 15 announcement last month, the enhancements were minor. Google\u2019s Pixel 8 and Pixel 8 Pro include slightly faster processors, slightly better cameras, and slightly nicer displays, all in a design similar to last year\u2019s model. Despite the modest changes, Google increased the prices of the two models by $100 to $699 and $999, respectively.
\n Apple
\n (AAPL) largely kept its iPhone prices in check.<\/p>\n

\n

What happened to real smartphone progress? These annual product unveilings to show off the new models used to be the most exciting and anticipated technology events of the year. No longer. The lack of \u201cmust have\u201d features in the 2023 lineups for iPhones and Pixels offer little incentive for current owners to upgrade. According to Wall Street estimates as tracked FactSet, iPhone unit sales are only expected to rise 2% over the next year.<\/p>\n

The problem for Apple and Google is they\u2019re not just competing against each other for consumers\u2019 wallets. They\u2019re competing against the phones people already have in their pockets. Without compelling reason to pay $1,000 for the latest piece of hardware, consumers will undoubtedly take the cheaper path. That\u2019s particularly problematic for Apple, which still generates more than half of its revenue from sales of new iPhones.<\/p>\n

This dynamic isn\u2019t set in stone, though. There\u2019s now a clear gap between the capabilities of AI technology and what we find on our phones. Adding AI-powered digital assistants would go a long way in kick-starting the upgrade cycle. <\/p>\n

My colleague Eric Savitz writes in this week\u2019s Tech Trader column that the emergence of ChatGPT has made Siri feel \u201cdownright ancient.\u201d A more capable AI-powered service on iPhone and Android devices would make a large difference in the daily productivity for users.\u00a0<\/p>\n

This week did bring some hope toward the fusing of AI and smartphones. <\/p>\n

At its product event Wednesday, Google showed off a new version of its digital assistant that integrated generative AI capabilities from its Bard chatbot. It can pull in information and context from emails and provide summaries of personal documents. It\u2019s not a launch feature in the latest Google Pixel, though, which goes on sale Oct. 12.<\/p>\n

A Google executive said Assistant with Bard \u201cis still an early experiment\u201d rolling out to testers soon. The company plans on making it available to iPhone and Android users in the coming months.<\/p>\n

For years, companies have talked up the potential for a more intelligent AI assistant that could take actions on a user\u2019s behalf, from planning trips and booking reservations to shopping for the best product. Apple and Google can\u2019t afford to waste more time. AI could be the tech industry\u2019s best\u2014and maybe only\u2014 hope at making the smartphone exciting again. <\/p>\n

Write to Tae Kim at tae.kim@barrons.com<\/p>\n<\/p><\/div>\n<\/div>\n

Read the full article here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

This year, the main competition between Apple and Google seems to be which company can make the most incremental update for their phones. It\u2019s a close call. On Wednesday, Alphabet \u2018s (ticker: GOOGL) Google introduced its latest phone lineup. Similar to the iPhone 15 announcement last month, the enhancements were minor. Google\u2019s Pixel 8 and […]<\/p>\n","protected":false},"author":1,"featured_media":70039,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[239],"tags":[83],"class_list":["post-70038","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-investing","tag-featured","post_format-post-format-video"],"yoast_head":"\nThe New Pixel Has an iPhone Problem. 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