{"id":61295,"date":"2023-09-15T07:25:36","date_gmt":"2023-09-15T11:25:36","guid":{"rendered":"https:\/\/ifintechworld.com\/news\/what-you-need-to-know-about-apples-200-billion-tumble-nasdaqaapl\/"},"modified":"2023-09-15T07:25:44","modified_gmt":"2023-09-15T11:25:44","slug":"what-you-need-to-know-about-apples-200-billion-tumble-nasdaqaapl","status":"publish","type":"post","link":"https:\/\/ifintechworld.com\/?p=61295","title":{"rendered":"What You Need To Know About Apple&#8217;s $200 Billion Tumble (NASDAQ:AAPL)"},"content":{"rendered":"<div data-test-id=\"content-container\">\n<figure class=\"getty-figure\" data-type=\"getty-image\"><picture>  <\/picture><figcaption> <\/figcaption><\/figure>\n<p><span class=\"highlighted_text\">Apple (<span class=\"ticker-hover-wrapper\">NASDAQ:AAPL<\/span>) is one of the most important companies around, with a peak value of over $3 trillion. It makes up about 1\/12th of the entire value of the US stock market.<\/span><\/p>\n<p>Apple is worth more than all of America&#8217;s<span class=\"paywall-full-content invisible\"> regional banks combined.<\/span><\/p>\n<p class=\"paywall-full-content invisible\">Its sales of $400 billion per year are twice the GDP of New Zealand.<\/p>\n<p class=\"paywall-full-content invisible\">In 2022, Apple bought back $109 billion in stock. Today, 117 companies in the world are worth that much.<\/p>\n<p class=\"paywall-full-content invisible\">Apple did the equivalent of buying Medtronic last year via buybacks.<\/p>\n<p class=\"paywall-full-content invisible\">These are just a few incredible examples of why Apple is such a dominant company, arguably the most important globally, at least to investors.<\/p>\n<p class=\"paywall-full-content invisible\">But I think it&#8217;s important to remember that even the mightiest titans can stumble, fall, or even fail.<\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946071630292509.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span><\/span>YCharts<\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible\">Apple wiped out more than $200 billion in market cap in<span class=\"paywall-full-content no-summary-bullets invisible\"> about two days.<\/span><\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Prayers that the iPhone 15 launch would stem the tide of pain have thus far gone unanswered.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Several<span> <\/span>have asked me to do an update on Apple, specifically what its growth prospects and valuation look like now.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">So let me look at the good, bad, and ugly about Apple&#8217;s $200 billion crash to see whether it&#8217;s still worth buying this company and at what price.<\/p>\n<h2 class=\"paywall-full-content invisible no-summary-bullets\">Apple Was Priced As If Nothing Would Ever Go Wrong&#8230;<\/h2>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946077654762301.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple is worth about 25 to 26X earnings. That&#8217;s the average PE for 20 years, similar to the 25X that MSFT, GOOG, Meta, and AMZN (cash flow) trade at.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Big tech is worth about 25X. That&#8217;s what objective market fact tells us, based on over a decade of pricing these companies&#8217; good, bad, and ugly.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Arguing that Apple was a good buy at 32X earnings was pure speculation. It was speculation that plenty of professional Apple analysts were happy to do.<\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946079719014199.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FactSet Research<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Danny Ives of Wedbush has long been the Thomas Lee of Fundstrat. But where Mr. Lee can always come up with a wildly bullish thesis for the S&amp;P (like how it could soar 700% within a decade), Mrs. Ives is the top permabull on Apple.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">He won&#8217;t tell you how fast he thinks the company can grow long term. He&#8217;ll just tell you the next upgrade cycle is going to be massive and pretend like 32X earnings weren&#8217;t already pricing that in.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">$240 on Apple within 12 months is Mr. Ives&#8217;s forecast (Melius Research, too).<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>Here&#8217;s What $240 In 12 Months Means For Apple&#8217;s Valuation<\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946081967530084.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">The only times Apple has traded at 36.4X forward earnings, what $240 in a year would represent, was during the Pandemic tech mania and the 2000 tech bubble peak.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>80% Declines..<span id=\"jS$452\" class=\"j3\">. That&#8217;s<\/span> What Happens When You pay 36.4X Earnings For Apple <\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946088647824218.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>Portfolio Visualizer Premium <\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple can take 7.5 years to break even from such bubble valuations.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Imagine buying Apple today, as close to God&#8217;s own company as it exists, and 7.5 years later, you&#8217;ve made no money and lost about 20% due to inflation.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Is Apple a lousy company? Are you kidding me?<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong class=\"highlighted_text\">Look what&#8217;s in the Phone! <\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946092147148151.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>Apple<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple is selling $1,200 phones that can be upsold to $1,600!<\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><picture> <img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946095434287972.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"> <\/picture><figcaption>\n<p class=\"item-caption\"><span>Apple<\/span><\/p>\n<\/figcaption><\/figure>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946093931706636.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>Apple<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple now sells $800 watches that can be upgraded to a Hermes version for $1,250.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">I don&#8217;t care about watches, yet crave one of these $800 monstrosities! That&#8217;s how good Apple&#8217;s brand is!<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">My next phone is an iPhone Pro Max, though I&#8217;m not paying for more memory. 256 GB is plenty.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">My next watch, replacing my Fitbit, will be an Apple Ultra watch because I&#8217;m a sucker for Apple&#8217;s brand.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">But what I plan to do is immaterial. Here&#8217;s what matters.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple&#8217;s ecosy<span class=\"highlighted_text\">stem is more than 100 products strong, with more than 1.4 billion installed devices used by 1 billion customers.<\/span><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-1694609965635918.jpg\" alt=\"x\" width=\"640\" height=\"426\" contenteditable=\"false\" data-width=\"640\" data-height=\"426\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>Worldometer<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple nation is the third-largest nation on earth, with 1\/8th of humanity owning its products.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">And let&#8217;s not forget about Apple&#8217;s potential $50 billion in sales that a car might generate by 2030 alone.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>What Apple Is Working On Now: The Apple Car <\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16837358530343533.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>Dall:E<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">The Apple Car continues secretly, with rumors about 2026 as a potential launch date.<\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946103671851118.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>AppleInsider<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Look at the brand power of Apple. Tesla, the king of auto cool, with the top customer satisfaction in the industry (despite poor reliability), could lose up to 50% of its customers to a car that hasn&#8217;t even been officially announced yet.<\/p>\n<blockquote class=\"paywall-full-content invisible no-summary-bullets\">\n<p>A survey of new car buyers reports that a quarter would &#8220;definitely consider&#8221; an Apple Car, including more than 50% of the Tesla owners asked. &#8211; AppleInsider <\/p>\n<\/blockquote>\n<p class=\"paywall-full-content invisible no-summary-bullets\">There&#8217;s no questioning that Apple is an incredible luxury brand, and that means its money-minting magic could continue not just for decades but for centuries.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">What brands are timeless and seldom worry about losing their moats or aspirational status?<\/p>\n<ul class=\"paywall-full-content invisible no-summary-bullets\">\n<li>Yves Saint Laurent was founded in 1961 (62 years old)<\/li>\n<li>Christian Dior was founded in 1946 (76 years old)<\/li>\n<li>Fendi 1925 (98 years old)<\/li>\n<li>Gucci 1921 (102 years old)<\/li>\n<li>Balenciaga 1919 (104 years old)<\/li>\n<li>Prada 1913 (110)<\/li>\n<li>Chanel 1910 (113 years old)<\/li>\n<li>Rolex 1905 (118 years old)<\/li>\n<li>Tiffany 1837 (136 years old)<\/li>\n<li>Burberry 1857 (166 years old)<\/li>\n<li>Louis Vuitton 1854 (169 years old)<\/li>\n<li>Hermes 1836 (186 years old)<\/li>\n<li>Ch\u00e2teau d&#8217;Yquem (oldest LVMH brand) 1593 (430 years old) &#8211; $240 to $3000 bottles of wine.<\/li>\n<\/ul>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Luxury brands are timeless! They don&#8217;t just last for years or decades; they can last for centuries.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">If there is any company, I&#8217;m confident will exist in 400 years, it&#8217;s Apple. But longevity and brand power, which Statista estimates is worth $900 billion for Apple, doesn&#8217;t mean things can&#8217;t go wrong in the future.<\/p>\n<h2 class=\"paywall-full-content invisible no-summary-bullets\">And Then Something Went Wrong<\/h2>\n<p class=\"paywall-full-content invisible no-summary-bullets\">On Sept. 7, China declared that central government employees would not be allowed to use iPhones. Apple fell 6% in two days, shedding $200 billion in value. China has since reiterated that it will not ban iPhones or any foreign phone. It just wants to maintain cyber security for government employees.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">It&#8217;s no different than the US government banning Huawei phones for key government workers.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">The US did ban Huawei and ZTE phones and equipment in 2019, citing national security concerns.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">So now that the news that iPhones are still safe in China, Apple must be soaring, right? Nope. It&#8217;s down another 0.3%.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Remember that Apple was trading at a high premium and a premium its actual growth doesn&#8217;t support.<\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946127606461112.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FactSet Research<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Please show me a company growing at 9%, barely faster than the S&amp;P 500 overall, that deserves a 36X multiple like Mr. Ives thinks it will get.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">The growth consensus range on Apple is 3% to 15%.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">For Example, Deutsche Bank thinks Apple&#8217;s long-term growth rate in the future is 7.4%.<\/p>\n<ul class=\"paywall-full-content invisible no-summary-bullets\">\n<li>7.4% growth + 0.6% yield = 8% long-term returns<\/li>\n<\/ul>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Deutsche Bank thinks that Realty Income will outperform Apple in the future. Not just for a few years, but from now on, decades into the future.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">That might not seem very easy to believe, but just look at the short to medium-term outlook from all 47 analysts. Collectively, those 47 analysts know this company better than anyone other than Tim Cook.<\/p>\n<p> <span class=\"table-responsive paywall-full-content invisible no-summary-bullets\"><span class=\"table-scroll-wrapper\"><span data-intersection-boundary=\"start\"><\/span><\/p>\n<table>\n<colgroup>\n<col>\n<col>\n<col>\n<col>\n<col>\n<col>\n<col>\n<col> <\/colgroup>\n<tr>\n<td><strong>Metric<\/strong><\/td>\n<td><strong>Historical Fair Value Multiples (all Years)<\/strong><\/td>\n<td><strong>2022<\/strong><\/td>\n<td><strong>2023<\/strong><\/td>\n<td><strong>2024<\/strong><\/td>\n<td><strong>2025<\/strong><\/td>\n<td>\n<p><strong>12-Month Forward Fair Value<\/strong><\/p>\n<\/td>\n<td> <\/td>\n<\/tr>\n<tr>\n<td>PE<\/td>\n<td>25.38<\/td>\n<td>$154.56<\/td>\n<td>$156.85<\/td>\n<td>$171.06<\/td>\n<td>$188.57<\/td>\n<td> <\/td>\n<td> <\/td>\n<\/tr>\n<tr>\n<td>Average<\/td>\n<td> <\/td>\n<td>$154.56<\/td>\n<td>$156.85<\/td>\n<td>$171.06<\/td>\n<td>$188.57<\/td>\n<td><strong>$166.96<\/strong><\/td>\n<td> <\/td>\n<\/tr>\n<tr>\n<td>Current Price<\/td>\n<td>$175.55<\/td>\n<td> <\/td>\n<td> <\/td>\n<td> <\/td>\n<td> <\/td>\n<td> <\/td>\n<td> <\/td>\n<\/tr>\n<tr>\n<td>\n<p>Discount To Fair Value<\/p>\n<\/td>\n<td> <\/td>\n<td>-13.58%<\/td>\n<td>-11.92%<\/td>\n<td>-2.62%<\/td>\n<td>6.91%<\/td>\n<td><strong>-5.14%<\/strong><\/td>\n<td> <\/td>\n<\/tr>\n<tr>\n<td>\n<p>Upside To Fair Value (Including Dividends)<\/p>\n<\/td>\n<td> <\/td>\n<td>-11.95%<\/td>\n<td>-10.65%<\/td>\n<td>-2.56%<\/td>\n<td>7.42%<\/td>\n<td>-4.37%<\/td>\n<td> <\/td>\n<\/tr>\n<tr>\n<td>2023 EPS<\/td>\n<td>2024 EPS<\/td>\n<td>2023 Weighted EPS<\/td>\n<td>2024 Weighted EPS<\/td>\n<td>12-Month Forward PE<\/td>\n<td>12-Month Average Fair Value Forward PE<\/td>\n<td><strong>Current Forward PE<\/strong><\/td>\n<td>\n<p><strong>Cash-Adjusted PE<\/strong><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>$6.18<\/td>\n<td>$6.74<\/td>\n<td>$1.78<\/td>\n<td>$4.80<\/td>\n<td>$6.58<\/td>\n<td>25.38<\/td>\n<td><strong>26.69<\/strong><\/td>\n<td><strong>21.3<\/strong><\/td>\n<\/tr>\n<\/table>\n<p> <span data-intersection-boundary=\"end\"><\/span><\/span><button class=\"table-enlarge-button\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 16 16\" class=\"table-enlarge-icon\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M16 11a5 5 0 0 1-5 5H5a5 5 0 0 1-5-5V5a5 5 0 0 1 5-5h6a5 5 0 0 1 5 5v6zm-4.5-2.5h2v-6h-6v2h4v4zm-9-1h2v4h4v2h-6v-6z\"><\/path><\/svg>Click to enlarge<\/button><\/span> <\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Even after its correction, Apple is trading at 27X forward earnings. Adjust for net cash &#8211; you get 21X for a company growing at single digits.<\/p>\n<h2 class=\"paywall-full-content invisible no-summary-bullets\">Realistic Expectations For Apple Going Forward<\/h2>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Does this look like a growth stock to you?<\/p>\n<p> <span class=\"table-responsive paywall-full-content invisible no-summary-bullets\"><span class=\"table-scroll-wrapper\"><span data-intersection-boundary=\"start\"><\/span><\/p>\n<table>\n<colgroup>\n<col>\n<col>\n<col>\n<col>\n<col> <\/colgroup>\n<tr>\n<td><strong>Metric<\/strong><\/td>\n<td><strong>2022 Growth<\/strong><\/td>\n<td><strong>2023 Growth Consensus<\/strong><\/td>\n<td><strong>2024 Growth Consensus<\/strong><\/td>\n<td>\n<p><strong>2025 Growth Consensus<\/strong><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>Sales<\/td>\n<td>11%<\/td>\n<td>1%<\/td>\n<td>6%<\/td>\n<td>6%<\/td>\n<\/tr>\n<tr>\n<td><strong>Dividend<\/strong><\/td>\n<td><strong>7%<\/strong><\/td>\n<td><strong>7%<\/strong><\/td>\n<td><strong>5%<\/strong><\/td>\n<td><strong>1%<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>Earnings<\/strong><\/td>\n<td><strong>9%<\/strong><\/td>\n<td><strong>-1%<\/strong><\/td>\n<td><strong>9%<\/strong><\/td>\n<td><strong>9%<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Operating Cash Flow<\/td>\n<td>21%<\/td>\n<td>0%<\/td>\n<td>7%<\/td>\n<td>7%<\/td>\n<\/tr>\n<tr>\n<td>Free Cash Flow<\/td>\n<td>24%<\/td>\n<td>-2%<\/td>\n<td>7%<\/td>\n<td>4%<\/td>\n<\/tr>\n<tr>\n<td>EBITDA<\/td>\n<td>12%<\/td>\n<td>0%<\/td>\n<td>8%<\/td>\n<td>6%<\/td>\n<\/tr>\n<tr>\n<td>EBIT<\/td>\n<td>13%<\/td>\n<td>-1%<\/td>\n<td>7%<\/td>\n<td>7%<\/td>\n<\/tr>\n<\/table>\n<p> <span data-intersection-boundary=\"end\"><\/span><\/span><button class=\"table-enlarge-button\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 16 16\" class=\"table-enlarge-icon\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M16 11a5 5 0 0 1-5 5H5a5 5 0 0 1-5-5V5a5 5 0 0 1 5-5h6a5 5 0 0 1 5 5v6zm-4.5-2.5h2v-6h-6v2h4v4zm-9-1h2v4h4v2h-6v-6z\"><\/path><\/svg>Click to enlarge<\/button><\/span> <\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><em>(Source: FAST Graphs, FactSet)<\/em><\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Does a 0.6% yield generate much income? Maybe for those who have owned Apple for a decade or two, but not for new investors.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Who should own Apple? Everyone who owns index funds (which should be most people).<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Who should buy Apple&#8217;s stock? At the moment, I can think of one kind of investor, the speculative trader, hoping Apple does a quick recovery.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>Apple 2025 Total Return Consensus <\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946136059984457.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">If Apple grows as analysts expect and returns to objective long-term market-determined fair value, your inflation-adjusted returns through the end of 2025 are about zero.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>Apple 2029 Total Return Consensus<\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946138055266662.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Through 2029, analysts collectively think Apple will grow at 8% and deliver 6% annual returns, including dividends.<\/p>\n<ul class=\"paywall-full-content invisible no-summary-bullets\">\n<li>yield 0.6%<\/li>\n<li>LT growth consensus 8.9% per year<\/li>\n<li>10-year valuation boost -0.5% per year<\/li>\n<li>long-term growth consensus: 9.4% per year<\/li>\n<li><strong>10-year consensus total return: 8.9% per year = 135% vs 130% S&amp;P 500 <\/strong><\/li>\n<\/ul>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple is likely to match the market over the next decade, but that&#8217;s about it.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">OK, but what if Apple keeps falling? Hits fair value? Becomes undervalued?<\/p>\n<p> <span class=\"table-responsive paywall-full-content invisible no-summary-bullets\"><span class=\"table-scroll-wrapper\"><span data-intersection-boundary=\"start\"><\/span><\/p>\n<table>\n<colgroup>\n<col>\n<col>\n<col>\n<col>\n<col> <\/colgroup>\n<tr>\n<td><strong>Rating<\/strong><\/td>\n<td><strong>Margin Of Safety For Medium-Risk 13\/13 Ultra SWAN Quality<\/strong><\/td>\n<td><strong>2023 Fair Value Price<\/strong><\/td>\n<td><strong>2024 Fair Value Price<\/strong><\/td>\n<td><strong>12-Month Forward Fair Value<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Potentially Reasonable Buy<\/td>\n<td>0%<\/td>\n<td>$156.85<\/td>\n<td>$171.06<\/td>\n<td>$166.96<\/td>\n<\/tr>\n<tr>\n<td>Potentially Good Buy<\/td>\n<td>5%<\/td>\n<td>$149.01<\/td>\n<td>$162.51<\/td>\n<td>$158.61<\/td>\n<\/tr>\n<tr>\n<td>Potentially Strong Buy<\/td>\n<td>15%<\/td>\n<td>$133.32<\/td>\n<td>$145.40<\/td>\n<td>$141.92<\/td>\n<\/tr>\n<tr>\n<td>Potentially Very Strong Buy<\/td>\n<td>25%<\/td>\n<td>$111.75<\/td>\n<td>$128.30<\/td>\n<td>$125.22<\/td>\n<\/tr>\n<tr>\n<td>Potentially Ultra-Value Buy<\/td>\n<td>35%<\/td>\n<td>$101.95<\/td>\n<td>$111.19<\/td>\n<td>$108.52<\/td>\n<\/tr>\n<tr>\n<td>Currently ( hold )<\/td>\n<td>$174.71<\/td>\n<td>-11.39%<\/td>\n<td>-2.13%<\/td>\n<td><strong>-4.64%<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Upside To Fair Value (Including Dividends)<\/td>\n<td> <\/td>\n<td>-9.70%<\/td>\n<td>-1.56%<\/td>\n<td>-3.91%<\/td>\n<\/tr>\n<\/table>\n<p> <span data-intersection-boundary=\"end\"><\/span><\/span><button class=\"table-enlarge-button\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 16 16\" class=\"table-enlarge-icon\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M16 11a5 5 0 0 1-5 5H5a5 5 0 0 1-5-5V5a5 5 0 0 1 5-5h6a5 5 0 0 1 5 5v6zm-4.5-2.5h2v-6h-6v2h4v4zm-9-1h2v4h4v2h-6v-6z\"><\/path><\/svg>Click to enlarge<\/button><\/span> <\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>Apple 2029 Total Return Consensus From Fair Value ($167)<\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946142429339955.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Buying Apple at fair value means your returns will be OK but not great. Apple isn&#8217;t likely to beat the S&amp;P in the future if it&#8217;s growing at single digits.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>Apple 2029 Total Return Consensus From Potential Good Buy Price ($159)<\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946143388487883.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple is a defensive luxury brand now. Consumers are likely to keep buying its products even in recessions, and at a modest 5% discount, this low-risk option can make decent long-term returns. But you won&#8217;t get rich or impress your friends like most utilities.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>Apple 2029 Total Return Consensus From Potential Strong Buy Price ($142)<\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946144548798707.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">At a 15% discount, Apple should be able to keep up with the S&amp;P for the next six years or so.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>Apple 2029 Total Return Consensus From Potential Very Strong Buy Price ($125)<\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-1694614587358525.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">If you want to beat the S&amp;P over the next few years, it will take a decent 25% discount to make it happen unless Apple&#8217;s growth returns to double digits.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\"><strong>Apple 2029 Total Return Consensus From Potential Ultra Value Buy Price ($109)<\/strong><\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946147267262776.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple&#8217;s growth outlook has slowed so much that to earn the kind of returns investors have come to expect (double every five years) would take a 35% discount.<\/p>\n<h2 class=\"paywall-full-content invisible no-summary-bullets\">Bottom Line: It&#8217;s Almost Time To Start Buying Apple..<span id=\"jS$1856\" class=\"j3\">. But<\/span> Have Realistic Expectations<\/h2>\n<p class=\"paywall-full-content invisible no-summary-bullets\">I get why some people have fallen in love with Apple. It has made them rich while delivering excellent consumer products they have owned for decades.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">It has been a source of joy and prosperity and has become both a tech utility and an aspirational luxury brand that makes them feel rich and belong to something bigger than themselves.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple isn&#8217;t so much a cult as almost a national identity, Apple nation, with over 1 billion citizens.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">But as much as I love Apple and consider it my favorite company in one specific way, we can&#8217;t lose sight that even this company would be a bad investment at a ridiculous valuation.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">In my last article, I showed precisely how much of a discount (25%) it would take to earn Buffett-like 20% returns in the short-term on Apple.<\/p>\n<ul class=\"paywall-full-content invisible no-summary-bullets\">\n<li>25% discount would do it through 2025<\/li>\n<\/ul>\n<p class=\"paywall-full-content invisible no-summary-bullets\">The growth outlook has dropped so significantly that a 25% discount will earn you Buffett-like returns for precisely one year.<\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946150667303147.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FAST Graphs, FactSet<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">So, does this mean Buffett is going to sell Apple? Nope, probably not. The tax bill would be large and he&#8217;s pretty much admitted he&#8217;s done trying to beat the S&amp;P.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Should you sell Apple if you bought it years ago and are up several hundred %?<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">That depends on whether you&#8217;re OK matching the S&amp;P from now on with Apple, given its new slower-growth luxury tech utility brand business model.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Should dividend growth investors buy Apple? Not until the yield gets a lot more attractive.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Should growth investors buy Apple? For 9% growth? Costco (COST) is a better growth stock than Apple at the moment.<\/p>\n<figure class=\"regular-img-figure paywall-full-content invisible no-summary-bullets\" contenteditable=\"false\"><span><img decoding=\"async\" src=\"https:\/\/ifintechworld.com\/wp-content\/uploads\/2023\/09\/47572571-16946152911395273.png\" alt=\"x\" contenteditable=\"false\" loading=\"lazy\"><\/span><figcaption>\n<p class=\"item-caption\"><span>FactSet Research Terminal <\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Should index investors buy Apple? It&#8217;s the biggest stock in the Nasdaq, S&amp;P, and many other ETFs and mutual funds.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Do I have any plans to buy Apple as an individual company? I don&#8217;t see a reason to give the current best available data and facts.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">Apple remains an excellent core holding that will be a lynchpin for most investors for years.<\/p>\n<p class=\"paywall-full-content invisible no-summary-bullets\">But if you think this stock will keep generating returns like in the post-pandemic era, you&#8217;re in for a big disappointment.<\/p>\n<\/div>\n<p>Read the full article <a href=\"https:\/\/seekingalpha.com\/article\/4635037-what-you-need-to-know-about-apples-200-billion-tumble?source=feed_all_articles\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple (NASDAQ:AAPL) is one of the most important companies around, with a peak value of over $3 trillion. It makes up about 1\/12th of the entire value of the US stock market. Apple is worth more than all of America&#8217;s regional banks combined. Its sales of $400 billion per year are twice the GDP of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":61296,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[236],"tags":[83],"class_list":["post-61295","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-news","tag-featured","post_format-post-format-gallery"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What You Need To Know About Apple&#039;s $200 Billion Tumble (NASDAQ:AAPL) | iFintechWorld<\/title>\n<meta name=\"description\" content=\"Apple (NASDAQ:AAPL) is one of the most important companies around, with a peak value of over $3 trillion. 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