{"id":37484,"date":"2023-07-18T22:32:09","date_gmt":"2023-07-19T02:32:09","guid":{"rendered":"https:\/\/ifintechworld.com\/investing\/national-hot-dog-day-is-july-19-but-heres-why-you-wont-find-franks-at-many-fast-food-chains\/"},"modified":"2023-07-18T22:32:12","modified_gmt":"2023-07-19T02:32:12","slug":"national-hot-dog-day-is-july-19-but-heres-why-you-wont-find-franks-at-many-fast-food-chains","status":"publish","type":"post","link":"https:\/\/ifintechworld.com\/?p=37484","title":{"rendered":"National Hot Dog Day is July 19, but here\u2019s why you won\u2019t find franks at many fast-food chains"},"content":{"rendered":"<div id=\"js-article__body\" itemprop=\"articleBody\" data-sbid=\"WP-MKTW-0002294060\" role=\"document\">\n<p>Americans seemingly can\u2019t get their fill of frankfurters, consuming an estimated 20 billion of them a year, according to the National Hot Dog and Sausage Council.<\/p>\n<p>And if they need another excuse to fill up, there\u2019s always National Hot Dog Day, which falls on July 19 and comes with assorted offers from restaurants, from 5-cent franks at participating Nathan\u2019s locations (11 a.m. to 1 p.m. only) to free delivery of hot dogs and other menu items at Portillo\u2019s (through July 23).<\/p>\n<div class=\"paywall\">\n<p>But if they\u2019re looking to order a hot dog at some of the country\u2019s biggest restaurant chains, such as McDonald\u2019s or Burger King, they\u2019ll be, um, frankly out of luck. Tube steaks may rule the day at family barbecues or at the ballpark, but they\u2019ve never quite cut the mustard, so to speak, in the dining mainstream.<\/p>\n<p>And it\u2019s not like some of those chains haven\u2019t tried adding hot dogs to the menu. Burger King introduced them in 2016, but despite a promise to feature the \u201cthe Whopper of hot dogs,\u201d the menu item didn\u2019t last. Similarly, McDonald\u2019s offered a McHotDog at select locations over the years, but the McHotDog proved more like the McColdDog and didn\u2019t become a fixture. (Neither Burger King nor McDonald\u2019s responded to MarketWatch\u2019s requests for comment.)<\/p>\n<p>So, why are hot dogs such a hard sell in so many restaurants? Dining industry insiders and observers cite a multitude of factors.<\/p>\n<p>Begin with this: Despite their popularity, hot dogs often get a bad rap in terms of what might be called the \u201cmystery meat\u201d factor.<\/p>\n<p>\u201cI think a lot of it comes down to, \u2018What in earth is going into a hot dog?\u2019\u201d says Mark Kalinowski, a veteran fast-food industry analyst. Kalinowski adds that the fact hot dogs are a gas-station staple doesn\u2019t exactly create a quality-oriented brand image for them, either.<\/p>\n<p>Of course, some chains that do offer hot dogs will tout the quality of their ingredients. Nathan\u2019s, perhaps the most iconic name in hot dogs with a history going back to 1916 (and let\u2019s not forget its hot-dog eating competition, either), notes that its franks are all-beef and made with a secret recipe of spices. But Nathan\u2019s marketing vice president Phil McCann also makes it clear that preparing a hot dog can take considerably more time and effort than preparing a hamburger (and yes, Nathan\u2019s also sells burgers). In turn, that may explain why the major chains have shied away from hot dogs \u2014 at least as of late.<\/p>\n<p>After all, a burger requires just a single flip of the patty during the grilling. But a hot dog \u2014 at least one that\u2019s not made on a basic roller-style grill like you see in gas stations \u2014 requires a fair bit of moving around to make sure all the surfaces get the necessary attention and the meat has that perfect \u201csnap\u201d to it.<\/p>\n<p>\u201cIt has to be staged accordingly,\u201d says McCann.<\/p>\n<p>Burgers also lend themselves to a great deal of tinkering, say culinary pros. There are countless choices to be made in terms of the meat, the bun and the toppings \u2014 to the point that the companion South Beach and New York City Food &amp; Wine Festivals, both among the biggest culinary events in the country, have built their reputations in part on their Burger Bash competitions.<\/p>\n<p>While there\u2019s room for variations with hot dogs \u2014 and certainly some regional differences (think the fully loaded Chicago-style dog) \u2014 some argue that hot dogs just can\u2019t compete in the creativity department.<\/p>\n<p>\u201cYou can only do so much,\u201d says Ed Cotton, chef and partner at Jack &amp; Charlie\u2019s No. 118, a New York City restaurant. Naturally, Cotton has a burger on his menu \u2014 a high-end bacon cheeseburger priced at $27. He says he considered offering an \u201celevated\u201d hot dog, but ultimately nixed the idea.<\/p>\n<div data-layout=\"inline\n                \" data-layout-mobile=\"\" class=\"\n          media-object\n          type-InsetMediaIllustration\n            inline\n  article__inset\n          article__inset--type-InsetMediaIllustration\n            article__inset--inline\n  \"><\/p>\n<figure class=\"\n        media-object-image\n        enlarge-image\n        img-inline\n        article__inset__image\n      \" itemscope=\"\" itemtype=\"http:\/\/schema.org\/ImageObject\"><\/p>\n<div style=\"padding-bottom:56.14285714285714%;\" data-subtype=\"photo\" class=\"image-container  responsive-media article__inset__image__image\"><\/div>\n<\/figure><\/div>\n<p>Still, others say the hot dog is due for its day.<\/p>\n<p>Among those frank fanatics: Dennis McKinley, owner of the Original Hot Dog Factory, an Atlanta-based chain with 14 locations across the country.<\/p>\n<p>McKinley has made hot dogs in every conceivable style his calling card, from a Street Polish Dog (Polish sausage with grilled onions, mustard and sport peppers) to a Hawaiian Dog (beef hot dog with bacon, cheese, grilled onions and grilled pineapple). He says demand is growing such that he anticipates having 30 locations by 2025.<\/p>\n<p>But to achieve even greater growth, McKinley is hoping that the major fast-food chains will also come to embrace the hot dog and boost its overall profile \u2014 a kind of rising-tide-raises-all-franks way of looking at the dining scene.<\/p>\n<p>\u201cI think we need to shed some light on the best sandwich in America, which is the hot dog,\u201d McKinley says.<\/p>\n<\/p><\/div>\n<\/div>\n<p>Read the full article <a href=\"https:\/\/www.marketwatch.com\/story\/national-hot-dog-day-is-july-19-but-heres-why-you-wont-find-franks-at-many-fast-food-chains-f9bd9e53?mod=investing\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Americans seemingly can\u2019t get their fill of frankfurters, consuming an estimated 20 billion of them a year, according to the National Hot Dog and Sausage Council. And if they need another excuse to fill up, there\u2019s always National Hot Dog Day, which falls on July 19 and comes with assorted offers from restaurants, from 5-cent [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":37485,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[239],"tags":[83],"class_list":["post-37484","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-investing","tag-featured","post_format-post-format-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>National Hot Dog Day is July 19, but here\u2019s why you won\u2019t find franks at many fast-food chains | iFintechWorld<\/title>\n<meta name=\"description\" content=\"Americans seemingly can\u2019t get their fill of frankfurters, consuming an estimated 20 billion of them a year, according to the 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