{"id":32690,"date":"2023-07-07T12:21:38","date_gmt":"2023-07-07T16:21:38","guid":{"rendered":"https:\/\/ifintechworld.com\/markets\/crypto\/ftx-abandoned-the-deal-with-taylor-swift-not-the-other-way-around\/"},"modified":"2023-07-07T12:21:39","modified_gmt":"2023-07-07T16:21:39","slug":"ftx-abandoned-the-deal-with-taylor-swift-not-the-other-way-around","status":"publish","type":"post","link":"https:\/\/ifintechworld.com\/?p=32690","title":{"rendered":"FTX Abandoned the Deal with Taylor Swift, Not the Other Way Around"},"content":{"rendered":"<div>\n<p>Now-defunct cryptocurrency exchange\u00a0<strong>FTX<\/strong>\u00a0pulled out of the planned deal with\u00a0<strong>Taylor Swift<\/strong>, not the other way around.\u00a0<\/p>\n<p>According to\u00a0sources cited by\u00a0<strong>The New York Times<\/strong>, Swift signed a proposed tour sponsorship agreement with FTX in the spring of 2022, following six months of negotiations.\u00a0<\/p>\n<p>The deal was reportedly worth up to $100 million, and discussions had taken place about other partnership approaches before settling on the tour sponsorship opportunity.<\/p>\n<p>However, after Swift&#8217;s team signed the sponsorship agreement, former FTX CEO\u00a0<strong>Sam Bankman-Fried<\/strong>\u00a0backed out, leaving Swift&#8217;s team &#8220;frustrated and disappointed,&#8221; the report said, citing two people familiar with the matter.\u00a0<\/p>\n<p>Previous reports had claimed that Swift pulled out of the deal after doing due diligence on FTX, asking the exchange to prove that its cryptocurrencies were not unregistered securities.<\/p>\n<p>The reports cited Adam Moskowitz, the lawyer handling a class action lawsuit against FTX promoters like Shaquille O\u2019Neal and Tom Brady.\u00a0<\/p>\n<p>However, in an interview with the NYT, Moskowitz said he had no inside information about the talks.<\/p>\n<p>News of Swift&#8217;s potential partnership with FTX first emerged in December, amidst a wave of negative press surrounding the exchange.\u00a0<\/p>\n<p>At the time, FTX was grappling with a liquidity crisis and was unable to fulfill customer deposits, which eventually\u00a0resulted in its closure in November.\u00a0<\/p>\n<p>Bankman-Fried and his associates have since faced allegations of\u00a0using customer funds\u00a0to support his trading firm, Alameda Research, as well as for personal investments.\u00a0<\/p>\n<p>Bankman-Fried left the firm in November and\u00a0has been charged by multiple agencies\u00a0in relation to his alleged actions. FTX is currently undergoing bankruptcy proceedings as it endeavors to repay its customers and creditors.<\/p>\n<p>While Swift&#8217;s deal with FTX didn&#8217;t go through, other celebrities that promoted the platform\u00a0were hit with a class action lawsuit\u00a0following the company&#8217;s implosion.\u00a0<\/p>\n<p>The class action lawsuit, filed in November last year, claims that Sam Bankman-Fried, NFL quarterback Tom Brady, and comedian Larry David misled customers and engaged in deceptive practices to sell FTX yield-bearing digital currency accounts.<\/p>\n<p>Other celebrities listed in the lawsuit include Kevin O\u2019Leary, Golden State Warriors, Shaquille O\u2019Neal, Udonis Haslem, David Ortiz, Naomi Osaka, and more.\u00a0<\/p>\n<h2>FTX Has Recovered $7 Billion in Liquid Assets<\/h2>\n<p>The new leadership team at FTX has recouped approximately $7 billion in liquid assets as the exchange continues recovery efforts.\u00a0<\/p>\n<p>Last month, the company revealed that it has made \u201csubstantial progress\u201d in securing assets,\u00a0recovering as much as $7 billion\u00a0in liquid assets so far.<\/p>\n<p>The exchange owed customers approximately $8.7 billion when it went bankrupt last year.\u00a0<\/p>\n<p>More specifically, FTX had $6.4 billion in deficit, which was in the form of fiat currency and stablecoin that had been misappropriated.<\/p>\n<p>Meanwhile, the company has been seeking to retrieve every bit of money it can.<\/p>\n<p>For one, FTX has filed a complaint in Wilmington, Delaware, bankruptcy court,\u00a0asking back the $700 million\u00a0its founder\u00a0<strong>Sam Bankman-Fried<\/strong>\u00a0transferred to K5 entities in 2022.<\/p>\n<p>\u00a0<\/p>\n<\/p><\/div>\n<p>Read the full article <a href=\"https:\/\/cryptonews.com\/news\/new-report-ftx-abandoned-deal-with-taylor-swift-not-other-way-around.htm\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Now-defunct cryptocurrency exchange\u00a0FTX\u00a0pulled out of the planned deal with\u00a0Taylor Swift, not the other way around.\u00a0 According to\u00a0sources cited by\u00a0The New York Times, Swift signed a proposed tour sponsorship agreement with FTX in the spring of 2022, following six months of negotiations.\u00a0 The deal was reportedly worth up to $100 million, and discussions had taken place [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":32691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[243],"tags":[83],"class_list":["post-32690","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crypto","tag-featured"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FTX Abandoned the Deal with Taylor Swift, Not the Other Way Around | iFintechWorld<\/title>\n<meta name=\"description\" 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